As of today, the second edition of The Age of Conversation has been launched. It is an amazing story about a group of evangelists (some more hardcore than others) who have embraced the social media platform (Web 2.0), and decided to walk the talk and use the web to converse, to cooperate and to [...]
Filed under: Future, General, People | Tagged: Age of Conversation | 1 Comment »
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I am intrigued by the notion of having a vision. It seems to be universally admired and often the first (if not only) criterion mentioned when discussing leadership.
What is the difference between a vision and a dream? Vision and fantasy? Vision and a point of view?
But more importantly, what is the trick in [...]
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This is lifted directly from the great man’s very latest presentation.
I share because the only two marketers I concur with more than 90% of the time are Tom Peters (yes I call him a marketer) and Seth Godin. I like this post because it relates to the best business book I have read this decade [...]
Filed under: Future, Management, Risk Management, Strategy | 1 Comment »
This is floating around the internet - no idea if it is really true, it redefines perspicacity, don’t you think? (Check out the date.)
“If the American people ever allow private banks to control the issue of their currency, first by inflation and then by deflation, the banks and corporations that will grow up around them [...]
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I wrote earlier about channel integration, but I suspect eyes might’ve glazed over because ‘multi-channel’ retail just sounds so much like a buzzword that it does not even bear thinking about.
But there is a fundamental shift happening in terms of what is possible, and this shift is described by the ‘long tail’. Read the back [...]
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The Direct Marketing Association (DMA) released their “Channel Integration and Benchmarks in the Retail Industry” report. I have taken the liberty of turning their findings into a checklist. (Don’t we all just love checklists?).
Score your business on EACH of the ‘strategic implications’ listed in the middle column, by writing YES/ NO - and then read [...]
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Sine qua non: Latin for ‘an indispensable condition’
I obsess constantly about what it would take to make a retail business successful. The magic bullet, or if not bullet, at least a list of key success factors. Ten would be nice number. Or twelve. Maybe even seven.
I have made the list(s), and re-hashed it countless times. [...]
Filed under: Customer Service, Design & Display, Future, General, Management, Marketing, People, Retail Operations, Selling, Strategy | 1 Comment »
One of the challenges that I put to my MBA classes is:
What would you do if your core product/offer had to be FREE – as of tomorrow? What would you do? How would the business survive?
This is not a hypothetical question only; as many businesses face this conundrum today:
- The music business (with a flow [...]
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Retailers have traditionally created many special occasion days to boost sales. Online retailers are following suit with Cyber Monday – the first Monday after Thanksgiving (in the USA).
Read all about it here…
http://directmag.com/news/retailers_gear_up/
It is a sure sign of a ‘maturing’ market.
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The latest US study has found that teenagers (13-17) are overwhelmingly favouring shopping the mall over the internet.
Some key stats from the OTX study:
Teens learn about “cool new products” from the following sources (multiple choices were allowed)
65% Internet
62% friends
54% TV ads
48% magazines
Christmas gift of choice (to give)
Electronics stores 46%
[...]
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